For Founders, By a Founder
CFO level guidance and business insight for founders building the next generation of companies
At SeatOne, we believe every founder deserves CFO level guidance and business insight that helps them make smarter decisions about funding, scaling and growth.
Most startups do not fail because of vision. They fail because of financial blind spots. Cash flow gaps, mistimed fundraising rounds, weak contracts or poorly structured deals can quietly derail growth.
SeatOne exists to help founders fix that. We give business owners access to CFO guidance for founders so they can raise capital confidently, scale sustainably and stay in control of their business.
Who We Are
SeatOne was created to give founders access to the financial thinking they rarely receive but deeply need. Built by an experienced finance professional with more than 20 years across venture capital, investment management, consultancy and capital markets, the platform began with one insight. Founders often have strong vision but limited access to the financial guidance that shapes funding, liquidity and long-term growth.
SeatOne now brings together a growing network of finance operators, fractional CFOs, analysts, strategists and founder-practitioners. Together, we contribute insights, tools and practical guidance to help founders navigate the financial side of building and scaling a company.
We welcome specialists, operators and experienced founders who want to share expertise, contribute thought leadership or support the next generation of entrepreneurs.
SeatOne exists to support founders through real-world financial understanding and shared experience, not theory.
What We Do
Weekly Founder Brief
Actionable finance insights for founders covering scaling, fundraising, liquidity, growth and capital management.
Playbooks and Financial Tools
Practical templates, checklists and playbooks that simplify financial planning, fundraising strategy for startups and scaling operations.
Coming Soon: The Founder Network
A collaborative network designed to help founders access capital, financial guidance and experienced practitioners. The SeatOne Founder Network connects entrepreneurs with fractional CFOs, advisors and investors, creating a support ecosystem that bridges strategy and execution.
Our Vision
Finance should be clear, empowering and accessible. SeatOne helps founders, operators and business owners understand their numbers, strengthen their financial position and scale their business with confidence.
Our mission is to make CFO level insight available to every founder, giving them the knowledge, tools and support to make confident decisions about growth, capital and sustainability.
SeatOne | CFO level guidance and business insight for founders building the next generation of companies.